Reach people the moment they search for your services and turn qualified clicks into inquiries.
Show up the moment people search for what you offer.
Reach high-intent searchers, not irrelevant traffic.
Turn paid visits into calls, forms, and bookings.
Learn what drives revenue in your business, who you want to reach, and how competitors are bidding, so your budget goes toward the services that matter most.
Identify high-intent keywords, build negative keyword lists before launch, and structure campaigns by service and intent to protect your budget from wasted clicks.
Write and test ad copy, align landing pages with each ad’s promise, and refine bids and targeting as performance data comes in.
Track calls, forms, and bookings to tie spend to real outcomes, review search terms weekly, and continually improve results for lasting growth.
Build campaigns segmented by service and intent so Google knows exactly which search should trigger which ad.
Identify high-intent keywords, review competitor bidding, and build negative keyword lists before launch to protect your budget.
Write ads that lead with what makes your business worth choosing, then test variations to see what earns the click.
Match each landing page to the promise in the ad so warm clicks turn into calls, forms, and bookings.
Set up call, form, and booking tracking so every report ties ad spend to real business outcomes.
Review search terms weekly, adjust bids, and refine targeting as competition and costs shift throughout the year.
Strategy shaped around your goals and market
Same playbook for every business
Performance tied to business outcomes
Rankings and monthly reports
Direct access and clear accountability
Limited communication
Set specific deadlines with clear criteria for success
No deadlines and leave success criteria vague
Let’s talk through your business and build a plan around your goals.
Spartan SEM combined organic search, paid media and website improvements to attract more high-intent patients and convert that visibility into appointments.
Increase in organic traffic, with sessions growing from 90 to 515 as valuable local rankings improved.
Spartan SEM Started with Cox Bros when they had effectively no visibility, and started generating organic leads in 90 days.
Increase in organic traffic, 30 keywords in the top 3 in 90 days
Spartan SEM combined organic search, paid media and website improvements to attract more high-intent patients and convert that visibility into appointments.
Increase in conversions, with 263% increase in organic conversions and 231% in organic sessions.
Trust, clarity, and authority – three things we help medical practices build through clean, ethical SEO.
We help service-based businesses sharpen their visibility and attract higher-intent customers.
Paid search can put your business in front of searchers almost as soon as a campaign goes live. Many businesses may see calls and form submissions within the first few weeks.
The first month or two is also a learning period. Search term data shows which keywords convert and which only spend money, so bids and targeting tend to improve as that data builds. Paid ads can also cover the gap while organic rankings grow in the background.
We handle every part of the account, not just the parts that are easy to report on. That typically includes:
You keep full ownership of your Google Ads account and all of its historical data.
No honest agency can promise exact results. Competition, seasonality, and Google’s own changes all affect costs.
What we can control is structure. Tightly themed ad groups tend to earn stronger Quality Scores, which can lower cost per click. Negative keywords keep irrelevant searches out. We also watch for sudden position jumps that may signal broader targeting and higher costs ahead, then correct them before they drain the budget.
Every report ties spend to outcomes. We track calls, form fills, and bookings so you can see cost per lead, not just clicks and impressions.
Search term reports are reviewed weekly. If a keyword brings clicks but no calls, we cut it. If a landing page is losing conversions, we flag it and work on a fix.
Not always. Some existing pages can work well with adjustments. The key is that the page matches the promise in the ad. If an ad mentions same-day appointments, the page should make booking one obvious.
When a page needs more work, our web design team can handle it directly. That keeps the ad, the landing page, and the tracking aligned without involving a third party.
Yes. Paid search behaves differently from market to market, with different competitors and costs per click. We build targeting around the neighborhoods, competitors, and search behavior specific to your area instead of using the same radius setup everywhere.
Local campaigns can also run alongside SEO, so paid and organic listings support each other rather than compete for the same space.
We start with discovery to learn where revenue comes from in your business. Then we research keywords and competitors, build the account structure, and set up conversion tracking before anything goes live.
After launch, campaigns are monitored weekly and refined based on real performance. Each month, you get a plain-language report showing what your budget produced and what comes next.
